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Diversity Recruitment Boosts Sales

Customer bases in the US are becoming more diverse, and quickly. So it is not difficult to figure out that diversity recruitment can help you to boost your sales.

Diversity Recruitment studies show that 85% of consumer purchases in the US are made by minority groups (including women). Is your company marketing primarily to young, white males? 		recruitment of diversity
Minorities are the “majority” in six of the eight largest metropolitan areas in the US and in 15 states.
Consumer studies show that customer loyalty skyrockets when consumers can see that people serving them literally and figuratively speak their language.
A recent AMA study demonstrated that decisions made by executive teams with a broader and more diverse background actually produced higher sales.
A recent demographic study found that heterogeneous groups outperform homogeneous groups on tasks requiring creativity or judgmental decision making.” (Anne Tsui / Lessons from Demographic Research)

                  Diversity Tour

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A Business Case for Diversity
 
Are you Diverse?
 
Recruiting for Diversity

Hiring Diversity Requires Diversity
 
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Diversity Recruitment at LatPro

Founded in 1997, LatPro.com is the leading employment source for Hispanic Diversity Recruitment. We provide access to the most progressive, high-growth companies, using personalized tools to make the process effective, efficient and convenient. Hispanic & Bilingual candidates can post resumes anonymously, receive emails instantly announcing new job opportunities that match their profile, and read expert advice on job-seeking.

By consistently connecting recruiters & employers with talented candidates, LatPro has earned high praise in the Internet recruiting sector. In 2001 & 2002, the "Bible" of internet recruitment, CareerXroads, selected LatPro as the "Best of the Best" in its annual ranking of employment sites. Based on independent surveys of customer satisfaction, a leading industry analyst ranked LatPro.com number one in the targeted job board category and labeled us the "best and brightest". LatPro.com looks forward to helping you to find your dream job or dream candidate today.


LatPro Recruiter Review

LatPro Recruiter Review is our monthly publication for recruiters, with information on the latest hispanic/minority/diversity recruiting issues, US Hispanic news, regional events, useful links, and tips on recruiting bilingual professionals.


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